CVS Bans Photoshop On Their Ads And Labels

posted by Producer Jenna - 

According to TODAY"The company also announced 'CVS Beauty Mark,' a watermark on packaging alerting consumers that the imagery shown on labels or ads of that particular product has not been altered. The initiative will be carried across CVS social media and web accounts, too."

The CVS 'Beauty Mark' will start on CVS Pharmacy-produced beauty products this year.  CVS also is trying to get outside partners to adopt the no-photoshop rule by 2020.  If all works out, products that continue to use Photoshop for its advertising and packaging will require a "digitally modified" warning label to be sold in CVS stores.  I think this is pretty cool! Good on you CVS! 

To Read More On This Story CLICK HERE

Check out our new podcast 'Off The Air: More Banter, Less Filter'! Let us know what you think and leave a comment!

Marcus and Sandy

Marcus and Sandy

Want to know more about Marcus and Sandy? Get their official bios, social pages and blogs on Star 101.3! Read more

title

Content Goes Here